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Impact of Mobile Banking Adoption Behavior on Financial Inclusion in India Using Logit Regression


Kiran Mehta, Renuka Sharma and Asha Rani
Abstract

Since the last one decade, the banks and financial institutions have been developing strategies to deliver their services through alternate delivery channels like ATMs, Passbook Kiosk, 24 hours e-bank galleries, Internet banking and mobile banking to replace the manual banking. The mobile banking is the cheapest alternate delivery channel and facilitates banks and financial institutes to reach people residing at far distant places and cannot access manual bank branches. It provides banking services in their hands, 24x7 availability with a full bundle of services. Thus, banks through mobile banking adoption by its customers can increase financial inclusion and it can generate high income at low cost too. This way an increased number of customers will lead to an increase in business portfolio. The current study has intended to study the impact of mobile banking adoption on financial inclusion in India. The data was collected through a structured questionnaire. A data set of 723 respondents was used to study the impact of mobile banking adoption behaviour on financial inclusion in India. The study has used logit regression to establish the causal relationship. The findings of the study can be useful for bank managers, policy makers, bank customers, academia and researchers.

Volume 12 | Issue 8

Pages: 262-270

DOI: 10.5373/JARDCS/V12I8/20202472