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A Project Proposal for Starting a New Spa Centre in Trichy


G. Vinothini, F. Crorpus D Cor Jesu and R. Priya
Abstract

A Spa is a location where mineral-rich spring water (and sometimes seawater) is used to give medicinal baths. Spa towns or spa resorts (including hot springs resorts) typically offer various health treatments, which are also known as balneotherapy. The belief in the curative powers of mineral waters goes back to prehistoric times. The major objective of the study is to know the viability of the Spa centre and their growth in the future. The viability of the spa business has been studied with the dimensions such as financial analysis, marketing analysis, technical analysis, material analysis, entrepreneurial analysis, legal analysis and sales analysis. For the purpose of the study, primary data was used. Data were collected from owners of 50 spa centres in Trichy and 100 samples will be collected from the customers and various statistical tools will be used in this study. From the owner’s point of view, it was found that the Spa business will be profitable when allocation of resources such as finance, raw materials, manpower are done properly.

Volume 11 | 09-Special Issue

Pages: 1105-1109

DOI: 10.5373/JARDCS/V11/20192678