Networking Data Analysis of Globalization of Community Based Tourism Development

A.A. Gde Putra Pemayun, Ida BagusBrata

This study examines "Globalization of Community-Based Development of Tourism as the Expansion Effort of Work Opportunities in Subdistricts Ubud Bali “. Globalization is inseparable from the advancement of science and technology. According to Appadurai (1996: 212) there are five stages of globalization, namely: (1) ethnoscape: the spread of immigrants and tourists to several countries, (2) technoscape: the discovery of advanced technology, both machines and factories produced from various regions of the world, (3) finanscape: the swift flow of money and shares in the free market in line with the advancement of information, (4) mediascape: sophisticated information through various media to various parts of the world via the internet, easily accessible cyberspace between and inter-actor corporations, (5) ideoscape: ideological movements due the inspiration of western rationality ideas, such as democracy, human rights, environment, openness, and prosperity. From these stages of globalization, finanscape is the dominant driving factor of the capitalistic (capital intensive) tourism industry. The influence of global cultural currents in Ubud Village has implications for the cultural practices of capitalism, such as the emergence of cultural industries that refer to the turistification of cultural forms, as the entertainment industry, mass culture, popular culture, and consumerist culture. Bali as a master of national tourism which has been known by foreign tourists since the past century as the famous paradise island and also often called the enchanted island. With more and more tourist visits to this area, it will also influence the provision of facilities and infrastructure in the form of road improvements to tourist attractions and adding hotels and villas as well as guest houses where tourists enjoy their holidays. The problem in this study is whether globalization of community-based tourism development can expand employment opportunities in Ubud Village. The purpose of this study is to find out that community-based tourism development globalization can expand employment opportunities in Ubud Bali Village. The results show that many tourism facilities built such as Hotels and Villas as well as Restaurants in Ubud District are proven to be able to open employment opportunities for young people. Work outside the Ubud Village to take employment opportunities and work in several hotels and restaurants as well as community-run villas. The conclusion is that the expansion of employment opportunities for the workforce is an effort of the government and the community to create physical and physical welfare as an expectation for every citizen in this country.

Volume 11 | 05-Special Issue

Pages: 358-365