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PREDICTING BEHAVIOR INTENTION TO ADOPT TELECONSULTATION TECHNOLOGY (A PERSPECTIVE FROM THE IMPLEMENTATION OF UDOCTOR AT TELKOM INDONESIA)


Indrawati, MelanyUlfa, Oktora Yogi
Abstract

The use of teleconsultation technology in Indonesia is one of solutions to overcome health service problems caused by gaps of health facilities distribution, especially in Indonesia which has 17,508 islands. To find out the readiness of the adoption of Indonesian society to adopt teleconsultation technology, it is important to identify the key factors influenced behavior intention to start using teleconsultation. One of the teleconsultation in Indonesia is UDoctor, a teleconsultation portal based on triple play (text, voice, & video call). UDoctor had been implemented by Telkom Indonesia since August 2014, but unfortunately the use of UDoctor was still very unsatisfied, even it was only among Telkom’s employees. This study identified and predicted the key factors influenced the behavior intention of Telkom’s employees to use teleconsultation by using a Modified Unified Theory of Acceptance and Use of Technology (UTAUT) model. There were 468 valid data out of 975 data derived from survey using online questionnaire. The valid data were analyzed by using Smart PLS 3.0 and the result revealed that there were five factors of Modified UTAUT which significantly influence the behavior intention of Telkom’s employees to use teleconsultation. The factors ordered from the highest to the lowest influence were Trust (0.363), Performance Expectancy (0.237), Effort Expectancy (0.1), Social Influence (0.095) and Facilitating Condition (0.081). Since the highest factor influenced behavior intention to use UDoctor was Trust, Telkom should make the customers and prospective customers feel secure that Telkom would keep their personal information safely and the staff who give the service were reallycompetence.

Volume 11 | 05-Special Issue

Pages: 352-357